Polish fashion technology company WEARFITS has unveiled its latest innovation, WEARFITS.me, an AI-driven virtual try-on platform aimed at transforming the online fashion shopping experience. This service allows users to visualize clothing on digital models created from selfies without the need for full-body photographs. By using a selfie, along with the user’s height and weight, the platform generates studio-quality images with a clean background, enhancing the shopping experience while addressing privacy concerns.
WEARFITS.me seeks to make online shopping more convenient and secure by eliminating the need for users to upload personal photographs. The initial setup for creating a digital model takes about 30 seconds, while trying on individual clothing items takes up to 20 seconds. For those desiring greater accuracy, a full-body photograph can be optionally provided. The process is streamlined by allowing users to copy and paste product links from almost any online retailer. The platform automatically identifies product details and generates a virtual outfit, enabling shoppers to mix and match items from different retailers to create complete looks.
Privacy and accessibility are key features of WEARFITS.me. The platform ensures that user images and generated outfits are private, stored within the European Union, and not used for AI training or shared with retailers. Retailers can seamlessly integrate the “Try it on yourself” feature into their product pages without requiring additional software or contracts. Users can return to the retailer’s site via a “Buy at your shop” button, with UTM parameters allowing businesses to track visits through existing analytics systems.
Unlike general-purpose AI chatbots, WEARFITS.me focuses specifically on product discovery and outfit creation, without the need for written prompts or manual uploads. The platform operates through a web browser, eliminating the need for app installation. It offers a Free plan with three monthly try-ons and a Plus plan at $4.99 per month for 40 try-ons. A one-time Pack option provides 100 try-ons for $15. The service is accessible via the website https://wearfits.me/.
By offering a polished and user-friendly online shopping tool, WEARFITS.me positions itself as a specialized solution for fashion enthusiasts seeking a seamless and private virtual try-on experience. The platform’s integration with online retailers and its commitment to privacy make it a noteworthy advancement in the realm of fashion technology.
About WEARFITS
WEARFITS is a technology company developing solutions powered by artificial intelligence, augmented reality (AR), and 3D/gaussian splat technologies for the fashion and e-commerce industries. Its portfolio includes virtual fitting rooms for footwear, clothing, and accessories, product visualization tools, and size recommendation solutions. WEARFITS.me is its consumer platform for creating studio-style try-on photos from a selfie and products from online retailers.
Lukasz Rzepecki
WEARFITS sp. z o.o.
[email protected]
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